Posted by: Kathy Temean | January 22, 2023

SCBWI Book Launch Award

The Book Launch Award provides authors or illustrators with $2,000 in funds to help the promotion of their newly published work and take the marketing strategy into their own creative hands. One to two grants of up to $2,000 each will be awarded annually.

SCBWI reserves the right not to confer this award in any given year.


Open February 1 through February 28, 2023.


Eligibility: You must be a current SCBWI member. PAL members are eligible and must have a book with a publication date of 2022 or 2023.

  • Money from the grant may be used to promote your book including (but not limited to):
    • Launch events
    • Speaking engagements and book tours
    • Curriculum materials
    • Advertising, posters, postcards, and other promotional marketing materials
    • Book trailers
    • Website development
    • Book donations to local schools and libraries
    • School visits
  • Grants will be awarded based on:
    • Strong marketing and implementation plan
    • Demonstrated need (e.g. your publishing house is not dedicating a lot of marketing money for your book)
    • Quality and professionalism of your synopsis
  • Winners must use the money in the first calendar year and provide SCBWI with documentation of grant money use.


  • Submit one PDF document which includes the following:
    • A cover letter with the name of your book, the publication date, and a short summary of the book.
    • A short artist statement explaining why you are applying for this grant
    • Your marketing plan. Include details of how the money would be used.
  • Link to online submission portal HERE


Q. Are self-published authors eligible?

A. Yes. PAL members may apply.

Q. Can I apply for a book that has been published prior to the current year?

A. No, the award is to provide a big marketing push in the year when the book is launched.

Questions? Please email Sarah Diamond at

Talk tomorrow,


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.


%d bloggers like this: