Posted by: Kathy Temean | March 22, 2015

Publishing Industry 2013 vs. 2014 Sales

saleschart

The AAP reported sales for December 2014 as well as the full year, account for sales from the 1,209 reporting publishers. A strong December helped the trade end the year well, with sales of $591 million up $64.5 million (or 12 percent) from a year ago. Adult hardcover sales still declined in the month however, as was the case for the whole year as well, down $4.5 million in December. eBook sales had their biggest gain since December.

For the full year 2014, total trade sales of $6.631 billion were up $258 million (or 4 percent) from $6.373 billion a year ago — due entirely to strong children’s/YA sales, which rose $325 million. Adult sales were down 1.5 percent for the year, attributable almost entirely to weak hardcover/frontlist sales; they fell more than 8 percent from $1.520 billion in 2013 to $1.395 billion in 2014, a decline of $125 million.

Total ebook sales of $1.519 billion grew almost 5 percent, or $70 million, up from $1.449 billion in 2013. Adult ebooks were up slightly, with most of the gains coming from children’s/YA ebook sales, which totaled $227 million for the year. eBooks comprised 23 percent of all reported sales for the year, accounting for 27 percent of adult sales and 12 percent of children’s/YA sales. (In 2013, ebooks comprised 21 percent of AAP trade sales in all, and in 2012 they were 23 percent.)

Some of the largest growth on a percentage basis came from downloadable audiobooks. Adult digital audio was $162 million, rising 27 percent or $34.6 million, while physical audio sales fell only $6 million to $70 million for the year. (Children’s/YA audio is not big enough to be reported separately.)

Here is our full chart of month-by-month comparisons for 2014 sales:

Talk tomorrow,
Kathy

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